Music videos exploded on the scene in the early 1980s with the advent of MTV. Over the years, channels like VH1, MuchMusic, MTV2, Fuse and others fueled the need for musicians to film videos to go along with their newest radio singles. They were a necessary tool to promote an album. Often, an artist's music videos were compiled and released on video tape and DVD to the home market.
Today, with the change in programming on music channels away from 24 / 7 airing of videos, many heritage acts have chosen not to film new videos, although they continue to release singles for radio airplay.
Clips from artists “long-form” live concert videos were also released to these television channels to keep the artist in the public eye.
However, "music videos" weren’t exactly a new idea. In the late 1960s, bands often created “promotional films” which were licensed to TV shows to promote their new songs. The Beatles were at the forefront of this movement after they stopped touring in 1966. These films were not as sophisticated as later music videos but they did their job. In February 1967, Eric Clapton filmed such a promo while with Cream.
Eric Clapton released his first solo music video in 1986 for the song “Forever Man” from the album Behind The Sun. As of now, Eric’s last two music videos were for his 2001 CD, Reptile.
Here is a list music videos filmed to support Eric Clapton’s solo singles:
|Forever Man||1986||Behind The Sun||Clapton Chronicles|
|It’s In The Way That You Use It||198?||August, Color of Money||N/A|
|Bad Love||1989||Journeyman||Clapton Chronicles|
|Running On Faith||1989||Journeyman||Clapton Chronicles|
|Tears In Heaven||1992||Rush (Film Soundtrack)||Clapton Chronicles|
|Motherless Child||1994||From The Cradle||Clapton Chronicles|
|Change The World||1997||Phenomenon (Film Soundtrack)||N/A|
|My Father’s Eyes||1998||Pilgrim||Clapton Chronicles|
|Blue Eyes Blue||1999||Runaway Bride (Film Soundtrack)||Clapton Chronicles|